The future will be powered by the responsible use of data and intelligent systems.

The Data & Trust Alliance is a group of industry-leading enterprises that deploy data and AI in business.
aarp-color.svgaarp.svg
AT&T logo.svgAT&T logo monochrome.svg
Best_Buy_logo_2018.svgGroup (3).svg
Breyer_Capital-color.svgBreyer_Capital.svg
Chevron logo.svgChevron logo monochrome.svg
Deloitte-color.svgDeloitte.svg
General_Catalyst-color.svgGeneral_Catalyst.svg
GM-color.svgGM.svg
howso-color.svghowso.svg
Humana-color.svgHumana.svg
IBM-color.svgIBM.svg
Johnson_and_Johnson-color.svgJohnson_and_Johnson.svg
Kenvue-color.svgKenvue.svg
Mastercard-color.svgMastercard.svg
Group (2).svgGroup (1).svg
NFL_logo (1).svgNFL_logo.svg
Nielsen_2021 (2).svgNielsen_2021 (1).svg
Nike-color.svgNike.svg
Pfizer-color.svgPfizer.svg
Regions_logo (1).svgRegions_logo.svg
Salesforce logo.svgSalesforce logo monochrome.svg
Smithsonian-color.svgSmithsonian.svg
transcarent-logo (1).svgtranscarent-logo.svg
UPS_logo (1).svgUPS_logo.svg
Walmart-color.svgWalmart.svg
Warby_Parker-color.svgWarby_Parker.svg
We develop practices that enhance trust in data, in AI models, and in the people and processes through which they are deployed.
Adoption is our only KPI.
To achieve it, we leverage 
the collective expertise and 
influence of our members.
01Our CEO and Leadership Councils are uniquely positioned to identify key areas of cross-industry business need.
02Our projects are developed and tested by practitioners—member subject-matter and third-party experts—ensuring practical solutions.
03Broad adoption is driven by the influence of our members in their ecosystems and through strategic partnerships with domain experts.